Creating high-quality visual content is a big challenge for 43% of marketers. Copyright issues, varying size requirements, and long creation times all add up to bottlenecks in visual marketing. The

problem? Not using enough video and graphics can put your brand at a disadvantage. While you stick to text-heavy content, competitors are gaining ground with visuals. For instance, readers are 30 times more likely to engage with an infographic than with text alone. Using images can boost traffic by up to 12%. The data is clear: visual marketing is key in 2024. This guide will keep you updated on the latest visual trends and best practices—essential for marketers, creatives, and freelancers aiming to improve their visual content strategy.